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by Outsider

Outsider is a media and lifestyle company built to bring us together. Whether it’s our culture, pursuits in the wild, the music we listen to, or the shows we watch, Outsider lives for all we have in common.

Outsider reaches more than 21 million users (21.8 million unique visitors in Oct. 2021 according to Google Analytics) and more than 7 million social followers. Outsider was created by the founders of  On3.comRivals.com (acquired by Yahoo! 2007), 247Sports (acquired CBS Sports 2015), ComicBook.com, and PopCulture.com (acquired CBS Interactive 2017).


Shannon B. Terry,  Executive Chairman / Founder — Former CEO and founder of four digital publishing brands. All exited with acquisitions by publicly traded companies.

Andy Johnson, President / CFO — Former CFO of three media brands and one fast-growing eCommerce brand. All media brands exited with acquisitions by public companies.

Stuart McWhorter,  Partner / Mergers and Acquisitions — More than 20 years experience in entrepreneurship and early-stage investing.

Jameson Brown, EVP / Executive Editor — Former Executive Editor of PopCulture.com. Avid Country Music fan and outdoors enthusiast.

Greg Gough, Director / GM — Founding partner and former CTO of Rivals.com. Owner of Five Star Retreat, avid hunter, shooter, and Harley enthusiast.

Marty Smith, Partner / Talent — One of ESPN’s most recognized and popular reporters, Smith is the driving force behind Outsider’s Country Music content.


01/06/2021 – Outsider Media Network Secures Series A Financing Round (PR Newswire)