There are a few things that you just don’t do, no matter who you are or what kind of business you run. First, don’t hijack a star’s image to hawk your product. More importantly, don’t mess with Clint Eastwood.
The 91-year-old filmmaker has been showing up on the silver screen for decades. He brings a little bit of himself to each of his roles. All you have to do is watch some of his older work to know he’s a formidable foe. Recently, the American legend took some CBD retailers to court for using his image to market their wares without permission.
There’s no word on whether or not Clint Eastwood asked the folks who run the Lithuanian CBD company if they felt lucky before filing the lawsuit. However, the court recently ruled in his favor. So, it looks like his legal team had plenty of rounds left in the cylinder to finish them off.
Clint Eastwood and Garrapata, the company he owns and operates to protect the rights to his likeness, just scored a $6.1 million victory in court, according to TMZ. It was a default judgment because the CBD retailers did not respond to the lawsuit. As a result, they weren’t in court to defend their claims. However, whether or not they pony up the cash they now owe Eastwood is yet to be seen.
Background on Clint Eastwood’s CBD Lawsuit
Clint Eastwood filed the lawsuits against the CBD Retailers earlier this year. The suits claimed that several companies were using falsified articles and emails that made it appear that he endorsed their products. Furthermore, they claimed that Eastwood had his own line of CBD products. He, unfortunately, does not. Overall, the lawsuits claimed that the companies illegally profited from his likeness.
The CBD retailers created articles that make it seem as though Clint Eastwood endorsed their brand. They then spread those articles to several websites to get them in front of as many eyes as possible. To make things worse, they reportedly made them look like they came from reputable sources. One even includes a fake interview in which Eastwood discusses his own nonexistent line of CBD products. Those products were actually launched by the defendants in the lawsuits.
The lawsuit stated that Clint Eastwood, “Seeks to hold accountable the persons and entities that wrongfully crafted this scheme, spread false and malicious statements of facts about him, and illegally profited off his name and likeness.” It goes on to say that Eastwood rarely endorses anything that he isn’t personally involved with. “With rare exception, Mr. Eastwood reserves the exploitation of his personality rights and the goodwill associated therewith for his motion pictures and other entertainment-related projects, and for business ventures in which he is personally involved.”