Sturgis Motorcycle Rally 2021: See the Insanely Cool Custom Bike That Won Two Trophies for Best Paint Job

by Amy Myers

The 2021 Sturgis Motorcycle Rally ended only a week ago and bikers are already counting down the days until the next one. Since the conclusion of the 10-day event, rally-goers have recounted their favorite moments–from the Beef Throwdown to the stunt show to Military Appreciation Day, the South Dakota Town gave its guests plenty to celebrate. Despite the many memorable moments, this biker, in particular, didn’t have to think hard about his own favorite parts of the rally.

Michigan native Brandon Keene managed to take home not one, but two trophies for best custom paint job–one at the 2021 Sturgis Motorcycle Rally and one at a motorcycle rodeo in Fowlerville, Michigan. Keene and his wife, Amy, own B Keene Built, a company that custom builds bikes. According to Record-Eagle, two motorcycle magazines have featured Keene’s creations.

In response to his recent victories at the 2021 Sturgis Motorcycle Rally, Keene is still in disbelief.

“We’re shocked almost daily by the trophies we were receiving and it’s, we just got back into Traverse City last night so we’re just soaking it in,” said Brandon Keene to UpNorthLive.

The 2021 winner of the best custom paint job already has plans for his new custom motorcycle entry in next year’s rally.

2021 Sturgis Motorcycle Rally Trophy Winner Says His Bike Goes ‘as Fast as You Want to Go’

While looks are certainly a crucial factor when it comes to bikes, the most important aspect of a custom bike is speed. And according to the 2021 Sturgis Motorcycle Rally Trophy holder, his ride comes second to no one.


“No speedometer. As fast as you want to go.”

You read that right. Keene’s bike doesn’t have a speedometer, so the only way to tell how fast you’re going is from comfort, not from a dial. He also got rid of a few other common elements that he considered unnecessary, including front fenders, air cleaners and chain guards. Keene bases his customs off of a clean design, so you won’t see any extra frills or accessories on any of his builds. In fact, Record-Eagle reported that some of his bikes can weigh up to 200 pounds less than a stock model.

Less weight equals more speed.

The 2021 Sturgis Motorcycle Rally isn’t the first time Keene’s bikes have appeared before an audience, either. Previously, the Traverse City native had the honor of displaying his bike in an exclusive exhibit called “Motorcycles as Art.” His motorcycle was among the 36 bikes chosen from hundreds of entries. Deemed “Showtime,” the bike received an appraisal of $50,000.

Some lucky attendant with money and rubber to burn bought the ride for a little less than its official worth, but Keene is still able to continue showing the bike at other exhibits around the nation.

His next stop? Daytona Speed Week in March 2022.