Bubba Wallace is showing off the new paint job on his car ahead of his race this weekend at Kansas Speedway.
His No. 23 Toyota Camry for 23XI Racing has an all-new look that he shared with fans on social media. He wrote on Twitter, “Worth the wait! Welcome the @drpepper Zero Sugar scheme to the @23XIRacing fleet.”
The car features a vibrant black, red, and white paint scheme that honors the Dr. Pepper sponsorship. Some of the team’s other sponsors are also clear on the side of the car. These include McDonald’s, Root, Doordash, and Columbia.
In October of 2020, famous basketball legend, Michael Jordan, announced a partnership with Denny Hamlin. Hamlin is a three-time Daytona 500 champion, so far. The name is 23Xi Racing because it infuses together Jordan’s iconic jersey number and Hamlin’s No. 11 car. Wallace became the first driver for the team in that No. 23 car.
In terms of Cup Series standings, Hamlin is at the top with 446 points, but zero wins. Bubba Wallace is No. 20 with 196 points and zero wins so far.
For this weekend’s race, Brad Keselowski landed the pole position. He won last weekend at Talladega Superspeedway, earning him the Busch Pole Award for this Sunday’s Buschy McBush Race 400. The race will be at 3 p.m. ET.
Bubba Wallace’s Documentary
Besides unveiling his new paint job at the upcoming race, Wallace also shared recently that Netflix would be releasing a documentary series that covers his 2021 season. It will specifically focus on his new Michael Jordan 23XI Racing team partnership.
It is unclear exactly when this documentary will be released.
“The series will take viewers behind the scenes of the 2021 NASCAR season through the eyes of the only Black driver at the top level of the sport and will explore Wallace, 23XI Racing, and NASCAR’s efforts to advocate for inclusion and equality in racing and beyond,” Netflix said in a statement, according to The Spun.
Wallace has been a leading voice in NASCAR for a few years. He has been behind multiple initiatives for change during 2020, as well. He was the face of the racing industry’s involvement in the Black Lives Matter movement in 2020 following the death of George Floyd. He also pushed for the organization to stop displaying the Confederate flag at racing events.
Bubba Wallace also had a special paint scheme at the 2020 Blue-Emu Maximum Relief 500 race at Martinsville Speedway. His car had a Black Lives Matter paint scheme with hands interlocking on the car. The phrase, “Compassion, Love, Understanding,” was on the hood and bumper.